Having a website is beneficial for both personal and business use. However, creating a complex, multi-page is not always necessary.
One of the latest trends is having a simple one-page website. It’s much easier to create, navigate and maintain.
If you’re interested to find out more about one-page websites — this article is for you. We will cover the ins and outs of a one-page site, what projects can benefit from it and how to ensure its success.
Once you’re done, you can check out our detailed guide on how to create a one-page website with Zyro for free.
Hop on board and let’s get started.
Table of Contents
How to create a one-page website in 4 easy steps
While anyone can create a one-page website, Zyro makes it even easier for you.
Take a look at the tutorial below, where we will guide you through the process of creating a one-page website using the Zyro website builder.
1. Create a Zyro account
Navigate to the Zyro signup page to create an account, and enter your name and your email into the form. By default, new accounts have the free plan enabled. The plan gives you access to a wide selection of templates, mobile optimization, and an SSL certificate.
What’s more, you get free hosting and subdomain for no additional cost.
If you want to use your own domain name, you can upgrade to the Zyro PRO Site plan for $2.99 per month.
Aside from getting additional features like 3 GB bandwidth and 1 GB storage, this plan also enables the domain transfer feature and removes ads from your site.
You can buy the PRO plan here.
Once you have upgraded, you can either connect an existing domain name to your site or purchase a new one through Zyro.
Here’s what you need to do to transfer a domain name:
- Navigate to the Domains menu, then enter the domain name you want to connect.
- After proceeding with the purchase, enter the EPP code generated by your current domain provider.
- Once you confirm the transfer, you will receive a confirmation email from your domain registry. We will initiate the domain transfer after you approve it.
Don’t have a domain name yet? You can buy one with Zyro for as low as $0.99 per year.
Make sure to check your domain name’s availability using the domain name search first.
2. Pick a website template
Once you set up your account, it’s time to choose a website template.
This step is particularly important for business websites as choosing the wrong template can negatively affect user experience and SERP rankings.
Here’s what you need to consider when choosing the right template for a business website:
Different types of sites require different approaches in presenting their content. A business website cannot reach its full potential with a blog template.
Zyro tailors various niche-oriented website templates to meet all types of websites’ needs. A fashion pop-up store, a startup company, or a catalog — you’re sure to find a template that fits your business like a glove.
Responsiveness and browser compatibility
These statistics by no means indicate that you should cater to half of your audience and neglect the rest.
On the contrary.
They warn that you will risk losing nearly half of your page views and conversions if you don’t consider your entire audience’s preferences.
Here at Zyro, we understand the importance of mobile users, so all of our designs are responsive and look great on every browser and device.
To rank high in SERP, every part of your site needs to cater to preferences set by the search engines — your website template included. Despite having a good design, a template with poorly-written code and bad navigation can harm your SEO. With Zyro, you don’t have to worry about it as all of our templates are SEO friendly and will help you rank on SERP.
Many users end up using a bad website template because it has a great design. While the looks are important, you should also consider the features and benefits you get. Not only that, but a good template should be able to support your site’s functionality and accommodate visitors in accessing your content.
Besides defining your brand’s tone of voice, a website template represents you as a content creator. It’s important to choose the colors and the layout that aligns well with your brand. When you’re in doubt, choose a website template that appeals to you the most. After all, it’s your website.
Our collection of website templates is accessible via Zyro’s Templates menu.
Feel free to explore what each template has in store by hovering your mouse over the template and clicking Preview.
After you find the right design for your site, click Start Building.
3. Customize your template
Once you find the right template, it’s time to customize it.
Not to worry — Zyro’s website builder is easy to use even for beginners with no technical experience.
The drag-and-drop editor allows you to easily reorganize all elements. Combined with a grid system, you’ll get a smooth editing experience and a clutter-free result.
When editing a template, you need to think about the user’s journey — good design needs to enhance navigation and reading experience.
While you can experiment with the content placement, don’t go overboard. Putting the navigation bar at the bottom of the page might seem artistic, but it can get annoying pretty quickly if a user has to scroll far down to reach it.
And if you don’t know how to plan out your content placement, Zyro’s AI Heatmap is ready to help.
Simply upload a screenshot of the site you want to map out and the AI will generate a heatmap showing which content potentially gets the most and least amount of attention.
You can use this information to highlight the content you deem important and remove distracting elements.
The template editing process is straightforward. You can edit, copy, or remove any existing elements by clicking on them.
Double-click an element to activate the text editor and drag-and-drop to reposition it.
New elements are available on the Add elements menu at the top. Simply drag the one you like to the webpage and start editing.
Here are all the elements you can add into the page:
- Text — the two available text styles let you add headings and normal text. The latter is integrated with AI Writer, a text generating tool.
- Buttons — similar to our text styles, you get two options for buttons — primary and secondary buttons.
- Image — you can insert pictures taken from our free stock photo library or from your own collection if they’re in a circle or a rectangular shape.
- Video — embed a YouTube video to your site by adding the video’s URL.
- Map — the Google-powered map can help visitors find your physical store.
We collaborate with Unsplash so that you have access to a ton of free high-quality stock photos. To add images to your site, insert a new image element via Add elements menu or double-click the template’s default image. Feel free to use the search bar to find specific images using keywords. You can also upload your own image via the Site Photos section.
Once you’re happy with the modification, you can publish the site by clicking on the Publish site button.
Otherwise, Zyro’s auto-save mode will keep all the progress you’ve made for you to work on in the future. You can access all of your saved templates from your Zyro account.
4. Add and organize content
Regardless of how your site looks, it’s your content that determines the website’s ultimate success or failure. Therefore, it’s essential that you maintain the high quality of your visual and written content.
You can use the AI Writer to get your content production in gear. From trendy posts to professional articles — the AI generates unique copy based on a small sample snippet of your own copy.
You can customize the settings to determine the length, uniqueness, and the deepness of the generated content. While the suggested texts might need editing, they’re 100% original and SEO-friendly.
In the visual department, our collection of free stock images can improve your content’s value. Alternatively, you can also upload your pictures to Zyro using the method we’ve covered earlier.
Remember, the photos must support the content instead of distracting the audience.
What is a one-page website?
The name “one-page website” is relatively self-explanatory.
Unlike a multi-page website, a one-page site only has one-page to present all of its content.
It utilizes a section system to divide the content based on its purpose. So, despite having a generally long page to scroll through, it still has a linear flow that prevents clutter.
One of the one-page website’s most significant plus points is that it’s very easy to build. As you display all of the content on the same page, there’s no need to worry about making a multi-level menu or designing landing pages.
Consequently, you get to save time and focus on creating one great page instead. Plus, it’s easy to navigate on mobile devices.
Brijan Powell designed a stunning one-page portfolio for Fabio Carretti. While it is a more complex website development-wise, it is a great example of a great looking website.
Unfortunately, not all projects will benefit from having a one-page website. If you plan on having loads of content, having only one-page will be limiting and might result in bad user experience.
Putting too much content on a single page will make it hard to navigate. Not only that, but the page will also end up looking cramped and cluttered.
Portfolios, landing pages, and event-related projects can use this type of website to create a narration that’s informative and aesthetically pleasing.
Furthermore, visitors can find the information they need right away without having to explore the sitemap first.
Getting the most out of your one-page website
Creating a one-page website is one thing, but it’s not the same as optimizing it. Here are some killer tips for maximizing your one-page site’s potential.
Add social media Icons
Just like any other business, your site won’t take off unless you promote it.
What a better way to do it than by promoting your site via social media platforms? Aside from being free, the platforms facilitate engagement with a broad audience. Additionally, social media helps solidify your online presence, which results in increased brand awareness. It’s a win-win.
Footers and headers
Don’t underestimate the functionality of headers and footers.
Since it’s the first thing that your audience sees when visiting the site, the header has a vital role in encouraging visitors to explore the site.
Footer is no less important — it serves as visitors’ last push to complete specific actions such as signing up for a newsletter or making a purchase.
Zyro’s website templates incorporate different styles of headers and footers that are fully functional and aesthetically pleasing.
While you’re free to modify them according to your needs and preferences, be sure to keep their functions and purpose in mind.
Be creative, but don’t be pushy.
Simplicity is key
Less is more — the simpler your content and web design, the more appealing your site will look.
Complicated design and crammed content will only distract the audience from exploring the website and make their visit feel useless. Worst-case scenario, it can harm your bounce rate and SERP rankings.
Instead, try to make limited space work. Be selective on what information and elements you want to include on the site.
After all, the beauty of one-page websites lies in their simplicity.
Call to action buttons
Regardless of your site’s type and niche, all websites have one goal — conversions.
Making a purchase, signing a petition, and subscribing for exclusive content are only a few examples of conversion goals you might be familiar with. Call-to-action (CTA) buttons ensure that visitors take the action that will contribute to this goal.
For this reason, it’s essential that you put the CTA buttons in strategic places across the website.
Additionally, make sure they have an eye-catching design and contain action-oriented texts. In short, give your visitors a good reason to click those buttons.
Since this type of website only has a single page to work on, you need to consider the flow of your content.
The last thing you want is to jam every piece of information into one-page and send the visitors to hunt for the information they need.
You should create a one-page website
Not only is it easy to build, but it’s also unique and has simple navigation. If you don’t want to create a full-fledged hierarchy for your content, then this type of website is worth considering.
Zyro Website Builder lets you build your dream website for free. Here are the steps to creating a one-page site using Zyro:
- Create a Zyro account and choose whether you want to use the free plan or buy the Zyro PRO Site plan
- Pick a website template that suits your business’ niche
- Customize the template according to your needs and preferences
- Add and organize your content, so it has a clear flow and looks appealing
There are plenty of stellar one-page sites out there and there’s no stopping yours from being one.